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Equilibrio Studio Personal

BRANDING

Trustworthy,

Qualified,

Hospitable.

The business aims to offer a personalised service, with 1:1 sessions, combining floor pilates and weight training.

Its main goal is to offer and build balance, self-esteem and health. Fundamentals that, aligned with the vision of a vibrant and welcoming environment and identity, guided the creation of the brand.

Supporting Materials

Focusing on strategic materials the branding was applied to a few items that resonate with the active and health-conscious mindset of the stakeholder.

Sleek and practical water bottle, branded with the Studio’s logo and color scheme, ensuring members stay hydrated; and a comfortable and discreet hoodie, that carries the gym identity and offer the members both functionality and a sense of community.